Organic growth for B2B + SaaS

I build organic acquisition engines for B2B and SaaS companies.

One generated 122.5K organic users and 10,320 sign-ups—equivalent to approximately $202K in paid acquisition and an estimated $500K in revenue potential.

WORKED WITH YC-BACKED STARTUPS·GOOGLE + AI SEARCH
$202K paid acquisition equivalent$500K estimated revenue potential10,320 sign-ups
Dan Akeju working on organic growth strategy at his desk
Organic users122.5K
Sign-ups10,320
Taking on selected growth projects
122.5Korganic users generated
10,320sign-ups generated
$202Kpaid acquisition equivalent
$500Kestimated revenue potential

Featured case study

How organic became a customer acquisition engine.

This was not a traffic-for-traffic's-sake campaign. The system connected commercial search demand, technical execution, content architecture and measurement to generate 122.5K organic users and 10,320 sign-ups.

122.5Korganic users
10,320sign-ups
≈ $500Krevenue potential

The published breakdown captures an earlier 101.5K-user, 8,099-sign-up milestone. The engine has continued compounding since.

11-MINUTE BREAKDOWNPlay case study ↗

See the strategy, architecture and execution behind the numbers—not just the final chart.

Fit over retainers

I'm not for everyone.

And that is intentional. The right engagement needs commercial ambition, honest measurement and room to challenge the plan.

If you want vanity metrics, inflated traffic reports and rankings that never become customers, I'm probably not the right SEO partner for you.

I care about measurable organic growth: qualified users, product sign-ups, conversions, revenue and market ownership.

I'm also not here to become another vendor waiting for tasks. I work with founders and growth teams, challenge weak assumptions, and take ownership of the entire organic growth system—from technical SEO and content architecture to AI search, conversion tracking and revenue attribution.

MY PROMISE

If I cannot see a credible path to results, I will tell you before we start. I would rather reject an engagement than accept your money and hide behind deliverables.

01 Business outcomes before traffic theatre.

02 Ownership instead of waiting for task lists.

03 Honest direction—even when the answer is no.

Selected outcomes

Proof first. Promises second.

These are real growth snapshots from work I've led or directly contributed to. Client names are withheld where confidentiality applies; the underlying evidence can be discussed on a call.

88× organic traffic growth result
01 / RESULT

88× organic traffic growth

From a quiet search footprint to 223K estimated monthly organic visits.

4,705% organic traffic increase result
02 / RESULT

4,705% organic traffic increase

A focused six-month climb from 3.4K to 165.3K estimated visits.

3,500% organic growth result
03 / RESULT

3,500% organic growth

Traffic and ranking keywords moved together—not an empty visibility spike.

190% sign-up growth from AI traffic result
04 / RESULT

190% sign-up growth from AI traffic

AI visibility translated into measurable acquisition, not citation theatre.

185K AI citations result
05 / RESULT

185K AI citations

Visibility expanded across Microsoft Copilot and its partner ecosystem.

223K estimated monthly traffic result
06 / RESULT

223K estimated monthly traffic

Built alongside stronger authority, keyword coverage and AI visibility.

The impressive part is not that a chart went up. It's knowing what caused it—and how to build the next one.

Discuss your growth opportunity →

How I work

A commercial SEO system, not a content treadmill.

I combine strategic leadership with hands-on execution. No hand-off maze. No monthly report full of movements nobody can explain.

COMMERCIAL ORGANIC GROWTH MAP Search demand → revenue
01MARKET

Find the money

I map the searches, comparison journeys and AI prompts closest to sign-up or revenue—not just the biggest volume.

02SYSTEM

Build the engine

I connect technical SEO, content architecture, on-page execution and internal links into one acquisition system.

03DEMAND

Capture demand

I build the depth and authority needed to repeatedly surface your product across Google and AI search.

04REVENUE

Prove the return

I connect qualified users, sign-ups, pipeline and attributed value—so we know what moved the business.

RECOGNISED AUTHORITYVerified ↗
Wikipedia backlink referencing Dan Akeju as an author

My published research has been used as a source by Wikipedia—an authority signal earned through useful, reference-worthy content.

CLIENT RECOMMENDATIONYC S22
LinkedIn recommendation from Jonas Auernhammer, Founding Designer at nsave

From the people in the work

Growth people can see. Partnership they do not have to chase.

COMMUNICATION

“Never had to chase you once.”

Clear priorities, transparent execution and a client who always knows what is happening next.

Client message praising Dan Akeju's transparent communication and proactive SEO delivery
CLIENT OUTCOME

11.3K organic users. 973 demo bookings.

A growth result that exceeded the client's expectations—and was still climbing.

Client message thanking Dan Akeju after reaching 11,300 organic users and 973 demo bookings

Recognised authority

I don't just practise SEO. I shape the conversation around it.

I publish practical analysis on search systems, patents, algorithm changes and AI discovery—building an audience of marketers, founders and operators who care about what is actually changing.

113,561impressions on one LinkedIn analysis
654Inside the SERPs subscribers
157%newsletter growth in seven days
Dan Akeju working at his desk

Who you work with

A strategist who stays close to the work.

I'm Dan Akeju, an SEO growth strategist working with ambitious SaaS, fintech, technology companies and YC-backed startups. I've grown organic acquisition from near-zero, built international and programmatic content systems, improved technical performance, and connected visibility across both traditional and AI search.

Across client work, these systems have generated more than $390K in attributed organic revenue. I operate best as a fractional SEO lead or focused growth partner: close enough to understand the product and commercial goals, senior enough to set direction, and hands-on enough to make sure the work ships.

SEO strategyTechnical SEOContent systemsAI visibilityProgrammatic SEOMeasurement

Before we talk

Questions founders and growth teams usually ask.

What kind of companies are the best fit?+

SaaS, fintech and technology companies with a validated product, a meaningful search market and the capacity to implement. I'm especially useful when SEO needs an owner—not merely another content vendor.

Do you work on Google SEO or AI search?+

Both. The strongest approach builds one credible information ecosystem that can perform across Google, AI Overviews, ChatGPT, Copilot, Perplexity and other discovery surfaces, while measuring each channel appropriately.

How quickly should we expect results?+

Early technical, indexing and intent improvements can appear within weeks. Meaningful compounding growth usually develops over months. Timing depends on your starting authority, competition, product, implementation speed and the size of the opportunity.

Can you work with our existing team?+

Yes. I can lead the organic strategy while collaborating with writers, developers, designers, paid acquisition and CRO teams—or take a more hands-on role where the internal team is lean.

Your next growth curve

Your market is already searching.
Let's make sure they find you.

Bring me the product, the numbers and the constraints. I'll help you see where organic growth is being left on the table—and what it would take to capture it.

Book a strategy conversation →30 minutes · no generic pitch deck · we talk about your actual growth opportunity