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Practical analysis of commercial SEO, AI discovery, technical systems and the decisions behind compounding organic growth.
Inside the systems that turn search into acquisition.
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Industry News
Reach Cuts 220 Jobs After Google Traffic Falls 46%
Industry News
Google AI Contribution Pilot: How Publisher Payments Work in 2026
Google is testing direct payments to selected publishers when their content makes a significant contribution to an AI-generated answer. The invitation-only experiment, called the AI Contribution Pilot, covers participating Google products including Gemini, AI Overviews, and AI Mode.
Industry News
Google Opens Full-Web Search API Access After SerpApi Lawsuit
Google dragged SerpApi to court for scraping its Search results. Now it is offering those results through an official API—but only to companies it approves...
Industry News
Google Tests Paying Publishers for Content Used in AI Answers
Google may now be quietly paying publishers when their content powers AI answers. Here’s what you need to know...
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BEHIND THE FIELD NOTES
Dan Akeju
I help B2B and SaaS companies turn search into a source of customers. Here, I share the research, experiments and practical decisions behind the work.
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